McDonald’s Flipped Its Arches Upside Down To Make A Powerful Statement

March 8th is “a global day celebrating the social, economic, cultural, and political achievements of women,” according to the official International Women’s Day website. Additionally, the day serves as a call to action to accelerate gender parity. 2018 saw a McDonald’s in Lynwood, California, that may have given you the impression that you were seeing ghosts.

When you glanced through your Facebook feed the following morning, you might have spotted something that looked like a glitch, or even that you were in an episode of Black Mirror. It was not an error; none of those notions were accurate.

It wasn’t a trick of the eyes: the iconic McDonald’s arches emblem was inverted. It had nothing to do with their ongoing Twitter beef with Wendy’s, and it just looked like a huge, bubbly “W.” In “celebration of women everywhere,” McDonald’s revealed that the emblem has been reversed.

Although the sign at the Lynwood, California restaurant may have already been flipped, McDonald’s turned its arches inside out on Thursday, March 8, International Women’s Day, across all of its social media platforms. Workers wore hats and shirts with the “W”-style emblem, and 100 retailers countrywide had unique packaging with the logo on them.

Wendy Lewis, a spokesman for McDonald’s, provided some context.

Wendy Lewis, the chief diversity officer at McDonald’s, stated, “We flipped our iconic arches for International Women’s Day for the first time in our brand history in honor of the extraordinary accomplishments of women everywhere and especially in our restaurants.”

Lauren Altmin, a McDonald’s spokesperson, continued, “The new logo honors women everywhere.” Altmin said, “We have a long history of supporting women in the workplace and giving them the chance to grow and succeed.” “We are proud to share that, in the United States, six out of ten restaurant managers are women today. We take pride in our diversity.” Every social media platform used by the company saw a change in the logo, and 100 restaurants got unique “packaging, crew shirts, hats, and bag stuffers.”

Similar steps have been made by other brands to recognize women. With the launch of the “Jane Walker” bottle, Johnnie Walker donated $1 from each bottle to organizations that support women. Gender-related discussions are still highly relevant in popular culture. And vice president of Johnnie Walker Stephanie Jacoby stated, “We firmly feel there is no better time than now to introduce our Jane Walker icon and contribute to trailblazing organizations that share our mission.” “We are honored to celebrate everyone’s contributions to the advancement of gender equality as well as the numerous accomplishments of women.”

Brawny started a campaign called “Strength Knows No Gender,” in which she substituted female characters for the Brawny Man and gave $100,000 to Girls, Inc., an organization that assists young women in developing their financial and leadership abilities. McDonald’s did not, however, declare that it would be contributing to this effort.

What Does It Mean When You Dream of Someone Who Has Passed Away

Some people frequently remember their dreams, while others claim they never dream or at least can’t recall them.

But do dreams have any significance? While many believe dreams convey messages from unseen forces that we can’t perceive while awake, some scientists argue that dreams are merely the result of neurological processes in our brains.

Even when we’re asleep, our brains are very active. Sometimes, dreams reflect our daily experiences, while at other times, they reveal our fears. But what does it mean when we dream about someone who has passed away?

These dreams might be part of the grieving process or reflect a transition happening in our lives. According to Healthline, it’s more often the latter.

Such dreams are common during periods of change, such as starting a new job, moving to a new place, or meeting new people.

More important than the dream itself is how it makes us feel.

Rubin Naiman, a psychologist with a Ph.D. who has extensively studied sleep, explains, “Dream interpretation involves decoding the dream. It offers psychological insights and expands our consciousness.”

So, dreaming about someone who has died may be related to the changes in our lives and how those changes impact us.

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“Many contemporary neuroscientists believe that during REM sleep, the brain is performing maintenance tasks and may unintentionally generate visual images, making dreams appear meaningless,” says Naiman. “On the other hand, some believe that dreaming is more profound than waking life. This view is prevalent in ‘dream cultures,’ such as among the indigenous people of Australia, who see dreaming as fundamental to our spiritual existence.”

Experts categorize these dreams into four types.

First, dreaming of a deceased person might be the brain’s way of processing grief and pain. If we had unresolved issues with the deceased, such as guilt, this could explain why they appear in our dreams. Dream analyst Lauri Loewenberg suggests that we might dream of a deceased person if we recognize their traits, like substance abuse, in ourselves. Some experts believe these dreams represent a visitation from the deceased, especially if they appear well-dressed or happy. A positive feeling from the dream may suggest the deceased person is saying “Hello.”

Regardless of our beliefs about dreams, they undeniably offer profound and meaningful insights. Dreams can provide a glimpse into our soul and our connection with those who have passed away.

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